PayYou

About the Service

The Problem

Digital video platforms are inefficient and unfair.

●            Advertisers pay upfront without guaranteed engagement

●            TRP and ad visibility are unclear or inflated

●            Content quality varies with little control

●            Viewers spend time, power, and data — but earn nothing

●            Platforms monetize attention without sharing value

Current OTT and video platforms reward only the platform, not the ecosystem.

The Solution

PayYou introduces a performance-driven OTT ecosystem.

●            Advertisers pay only for real views and TRP ratings

●            Content is quality-checked and approved before publishing

●            Ads are played in a non-skippable, transparent format

●            Viewers are rewarded for their time, attention, and resources

PayYou turns watching content into a value-earning activity.

How PayYou Works

1.     Content Submission

Users and creators upload media content.

2.     Quality Review & Approval

Platform verifies content quality and compliance.

3.     Ad Integration

Approved content is paired with relevant ads.

4.     Viewer Engagement

Viewers watch content and ads without skipping.

5.    TRP & Reward Settlement

○            Advertisers pay based on TRP and verified engagement

○            Viewers earn rewards for completed views

Key Capabilities

●            TRP-based advertising model

●            Non-skippable, verified ad views

●            Viewer reward and incentive system

●            Creator content approval and ranking

●            Transparent analytics for advertisers

Designed for trust, fairness, and measurable performance.

Technology Advantage

●            Engagement and TRP validation engine

●            Content quality and compliance checks

●            Anti-fraud and view integrity systems

●            Wallet-based reward distribution

●            Upgrade path to AI ad optimization & CoreQ intelligence

Business Model

PayYou generates revenue through:

●            Advertiser payments based on verified TRP

●            Platform commission on ad spend

●            Sponsored and premium content placement

●            Advanced analytics and brand insights

●            Enterprise and agency partnerships

Built for high volume, performance-linked revenue.

Market Opportunity

●           Global digital video advertising market: $300B+

●            OTT consumption growing worldwide

●            Advertisers demanding ROI-driven pricing

●            Viewers seeking value for time and resources PayYou redefines the economics of attention.

Traction & Roadmap

●            Platform concept and reward model defined

●            TRP and engagement validation framework designed

●            Content review and approval workflow established

●            Pilot programs planned with advertisers and creators

●            Expansion roadmap toward global OTT adoption

Vision

Attention has value. Everyone who contributes to it deserves a share.

PayYou aims to become the world’s first OTT platform where viewers are paid for watching ads.

Advertising payouts, rewards, and content policies are subject to regional media regulations, platform guidelines, and compliance requirements.

Investment Terms